David Button

David specialises in helping clients to build their influence with the Government and Parliament through insight-led campaigns, and is an expert in the parliamentary and legislative process. He has helped clients to change legislation, secure government funding, ensure exemptions to UK and EU legislation and regulations, and reverse harmful policy decisions.

As Cavendish’s Head of Insight, David also coordinates our insights and research services, supporting clients to commission their own thought leadership, polling, focus groups and perceptions audits. He also oversees our own original insights and polling reports. David is a member of the Market Research Society (MRS).